If the key to success for the boutique hotel is the guest experience, then Human Resources is the most valuable asset the property possesses. Desires Hotels has built a culture defined by our greatest asset: our associates. Our REDBOOK defines who we are and why, outlining a belief system that permeates the organization and creates associate bonds that produce greater results than the competition.
Desires Hotels is driven by a Human Resources culture focused on exceptional hospitality, like in the old days. Associates are trained to value dealing with real people instead of a machine, as well focus on relationships with our customers and each other. Warmth, loyalty, recognition, integrity and lots of fun are key concepts. The result? One of the lowest turnover rates in the industry and improved efficiencies and profits.
Associate opinion surveys are conducted twice per year and the results show associate satisfaction levels well over industry averages. Desires Hotels makes a significant investment in training Associates at all levels and it shows. Our Guest Satisfaction scores are higher than brand and industry averages. Our safety programs result in unusually low loss-run histories and rates.
Desires Hotels employs progressive hiring and orientation techniques, utilizing strengths-based hiring practices and behavioral-based interviewing and screening focused on hiring the best talent. We are committed to true open door and fair treatment policies linked to employer liability insurance practices, impacting claims and virtually eliminating legal costs.
Our hiring practices include automated employment verification, background checks and drug screening for all. Desires Hotels uses automated payroll systems, real-time online reporting and competitive and creative insurance programs.
The end results is a vibrant and energetic work force; truly, the focal point of our operating philosophy. As it should be in a business where associates have the ability to impact the value of your asset.